Online Marketing Tools

The Benefits of Using Facebook Pixels

The Benefits of Using Facebook Pixels

How do you get the information you need to have a successful digital marketing campaign? Let me introduce you to Facebook Pixels. A Facebook Pixel is a piece of Javascript code that is added to a website to collect lead metrics and it is completely invisible to the...

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The Advantages of Using Google Documents

The Advantages of Using Google Documents

Google Documents is a free online collaboration tool that allows you to create documents or spreadsheets and work on them from the cloud. To have access to google docs you will need to have a gmail account. Google Docs Advantages Google Docs is a free tool. Google...

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The Power of Great Photos on Your Website

The Power of Great Photos on Your Website

How do you capture and hold the attention of visitors to your website? You do it by having a professional and aesthetic design. This means great content and great photos. We are living in a visual age. People will be more inclined to stay on your website and read...

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10 Tips for Building a Successful Business

10 Tips for Building a Successful Business

Starting up and building your own successful business can be full of challenges. You need a solid team and sound policies to guide you. Earlier this year we sat down to acknowledge our 10 year anniversary as a company and took a look at how far we’ve come and where...

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3 Holiday Marketing Tips for 2020

3 Holiday Marketing Tips for 2020

The 2020 holiday season is not cancelled and neither is your business. Its time to boost your e-commerce sales! This year has been all about online interactions and many businesses have been taking advantage of this "new normal" with a roll out of targeted online...

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Tips for Staying Productive While Working From Home

Tips for Staying Productive While Working From Home

These are unprecedented times and while the world is slowly returning to work, a lot of people are still working from home. In fact our entire team is currently working from home and we have had one of our biggest years yet! So, how do you work from home and still...

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Is Social Media Important For My Business?

Is Social Media Important For My Business?

You may be wondering “do I really need to have social media in order for my business to be as successful as possible?” The short answer is: Yes! Today’s world is a digital one and social media is a huge part of the online community. Every business should have some...

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I’d Rather_____, Than Update My Website

I’d Rather_____, Than Update My Website

Your website is your digital business card and the face of your business or online store. In short, it’s vitally important! So why do so many business owners let their website go out-of-date? One of the most common reasons is simply not knowing how often a website...

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VisBug: A Chrome Extension for Point-and-Click Web Design

VisBug: A Chrome Extension for Point-and-Click Web Design

VisBug is a developer tool made by Google to help designers, developers, project managers, quality assurance testers and others, interact with and manipulate web sites and pages without diving into code. It has a visually intuitive interface which lets users edit...

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How to Run a Successful Webinar and Generate Leads

How to Run a Successful Webinar and Generate Leads

While most businesses have continued to thrive during these uncertain times, there are many who have been heavily affected by the pandemic. For one thing, it has made it difficult to physically interact with customers the way we used to. Given the current...

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10 Tips for Overcoming “Writer’s Block”

10 Tips for Overcoming “Writer’s Block”

Today’s online world is driven by interesting content and lots of great copy. Being able to sit down and write uninterruptedly is a must. But there are days when all you can draw are blanks. Trust me, we've all been there! You stare at your computer trying to come...

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How to Promote and Support Small Businesses

How to Promote and Support Small Businesses

Here at Graphem Solutions we are dedicated to helping businesses with web design solutions. We serve businesses across various industries and platforms - small or large. Recently we have taken the time to praise small businesses and are reflecting on our own journey...

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Why is my website’s bounce rate so high?

Why is my website’s bounce rate so high?

For anyone not entirely sure, a bounce rate is the percentage of single interaction visits to a website. A single interaction is an indication that a visitor has come to your page and then decided to “bounce” without going any further. Every business wants to keep...

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