Innovative UI design is pivotal in shaping the modern user experience, continually evolving through regular enhancements that enrich user interactions. A key yet often overlooked aspect of this contemporary experience is inclusivity.
By ensuring that a wider audience can engage with a user interface, designers create more opportunities to cultivate positive experiences. The more accessible and welcoming a UI is, the greater its potential to connect with diverse users, fostering engagement and satisfaction across the board.
The UI UX Designer and the Modern Inclusive User Experience
A UI UX designer has many important factors to weigh in design, and one that frequently gets less focus is inclusivity. What do we mean by inclusivity? In the broadest sense, inclusive design focuses on an end framework that is accessible to the largest number of people. Location, age, gender, educational background, race, and physical abilities can impact how someone interacts with a UI. If inclusivity is placed front of mind for design considerations, you can reach the widest audience possible.
It’s no wonder, then, that companies place a premium on UI designs that consider more inclusive approaches in their designs. It promotes extended user reach, improves user satisfaction, and encourages creativity, innovation, and positive brand associations. So, here are some of the accessibility standards an inclusive UI design should follow.
Perceptability
If the UI can’t be perceived, then the user will struggle to navigate to the information they need. This is why features like alt text and distinguishable formatting contribute to a more inclusive interaction. Making adaptable content will help the broadest range of people access your services.
Operability
The UI needs to be not just operable, but capable of being operated by people with different needs and experiences. This means an initiative navigation is fundamental, but needs to be supported by input modalities and keyboard accessibility. That way, there are potential pathways for different people to access the UI’s information in various ways.
Comprehensibility
Can you imagine how seemingly useless and frustrating a UI would be if you couldn’t comprehend the information within it? There are methods to improve comprehensibility, including different options for readable text, predictable responses, and input assistance options.
Robustness
Most disabled users will have some supplemental programs of their own to aid in access, such as text-to-speech programs. By making sure the UI is compatible with different assistive technologies and user agents, you can ensure a seamless transition.
Elements of Innovative and Inclusive UI and UX Design
If you’re looking to create more innovative and inclusive UI and UX design, what elements should be focused on? Similar to any UI design, there are certain results you want to see from an improved and refined UI.
Improved Customer Engagement
If a customer already feels they’re being engaged with they will feel more open to engaging themselves. By promoting these inclusive design innovations, customers will feel better heard and have an easier time interacting with the UI.
Reduced Churn Rates
There’s always going to be unhappy users and some degree of turnover related to it. However, of all the problems that can drive up the churn rate, UI inclusivity is one that is very easy to address. By regularly innovating on UI elements, this churn rate can be better mitigated.
Increased Efficiency/Ease of Use
Inclusivity and accessibility are at their core issues of efficiency and ease of use. When this philosophy is applied to UI design generally, it encourages the easiest use possible for the most people possible.
Innovative UI UX Design Solutions from Graphem Solutions
With over ten years of industry experience, Graphem knows how to refine innovative and inclusive UI designs. Contact Graphem today to get started or to find out more!