Case Study

SmartShift Communications

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SmartShift Communications is a provider of behavior change and health communication services to non-profit organizations and government agencies. With a mission to help these organizations tackle their biggest challenges, SmartShift Communications recognized the need to revamp its website and improve its online presence.

Project Background

The company wanted a new website that effectively communicated its value and services and demonstrated its expertise in behaviour change and health communication. The website was also intended to build trust with potential clients and position the company as a thought leader in its field.


  • To provide a user-friendly and easy-to-navigate website that makes it simple for visitors to find the information they need and understand the company’s services.
  • To showcase the company’s expertise and portfolio of successful projects and case studies to demonstrate its impact and build trust with potential clients.
  • To ensure the website is mobile-responsive and accessible to all users, regardless of device or accessibility needs.



Project Kick-Off

  • During the project kick-off, our team and SmartShift Communications reviewed the project scope, objectives, and timeline.
  • The team also discussed the target audience and the goals of the website, as well as the overall vision for the design and development of the site.


Design Development

  • In the design phase, our team offered several concepts for the website, incorporating feedback and input from SmartShift Communications.
  • The focus of the design was on creating a modern, clean, and easy-to-use interface that effectively communicated the company’s value and services.


Code & Design Review

  • During the code and design review phase, our team took transformed them into a functional website.
  • The website was developed to be responsive, and accessible, and our team worked closely with the client to ensure that the design was accurately represented in the final product.



  • The final phase of the project was the deployment of the website. The website was launched to the public, and the client provided final feedback and any necessary revisions.
  • The website was optimized for search engines and was easily found by potential clients through relevant keyword searches.


Our team offers several design concepts that incorporated the elements identified in the discovery phase. These concepts were reviewed and refined with the client until a final layout was agreed upon. The design was modern and clean, highlighting the company’s expertise and services.

The website also included a portfolio section that showcased the company’s work and demonstrated the impact it has had on its clients. The case studies in this section provided evidence of the company’s expertise and the results it has achieved for its clients.


Our team worked closely with the client to ensure that the structure was implemented in a way that met the needs of the company and its target audience. Additionally, the website was built to provide a platform for the client to easily update and manage their content, keeping the website relevant and up-to-date.
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The website effectively communicated the value and services offered by SmartShift Communications and demonstrated the company’s expertise in behaviour change and health communication. The design was modern and clean, highlighting the company’s services and portfolio, and the development was responsive, and accessible, ensuring that all visitors could easily navigate the site and access the information they needed.

The portfolio section was a key element of the website, and it helped to build trust with potential clients by showcasing the company’s work and impact. The website was launched on schedule, and the results were immediate. The website received positive feedback from the company, and it helped to improve the company’s online presence.

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